A couple weeks ago, I had the honor of being a guest on Democracy Cafe‘s podcast with my friend, Chris Phillips. During the 35-minute conversation, we covered a number of topics but most of it centered around the nonprofit world: charities and donors. The original podcast was (of course) audio only but I paired it with some visuals to help occupy my visual-oriented mind.  I then uploaded it to YouTube and dropped it in below.
February 2, 2018

Groundhog’s Day…Again

It is hard for me to believe, but today marks the 25th anniversary of the Bill Murray movie, Groundhog’s Day.  I love this movie!  I loved it the first time I saw it (when I was like 4 years old, I think), and I love it again and anew every time I see it. The director Harold Ramis said as soon as it opened, he got calls from the head of nearly every religion and movement. 
January 15, 2018

Befriend The Calendar

If you have ever heard me talk about messaging, you have likely heard me advise you to embrace and leverage existing opportunities.  From tying your programs and services to current events and the news cycle to building toward mission-aligned observances. This isn’t a new idea, I didn’t create it; rather it is a tried-and-true tool for building awareness. However, I don’t recall talking about tying personal donor engagement to observances…until now. Knowing that “observance” may
January 7, 2018

Opportunity Expanded

In my last post, I mentioned the opportunity I see in the latest tax law change. My point is that it is possible that the fundraising landscape has changed enough that any forward-thinking, creative non-profit could really take advantage of the situation.  This advantage could not only solidify their own donor base but also add to it. However, as I continue to read post after post, opinion after opinion, I see that my use of
It would be hard to tell you how many times I’ve been asked this question in the last month – it’s been a lot!  I thought I should share this blog in hopes it might help. There has been an incredible amount of hype around the Tax Cuts and Jobs Act of 2017.  Regardless of which side of the issue you look at, the lies, near-lies, and deliberate misrepresentations of what the new changes will
December 7, 2017

While you are there…

I have very clear memories from my childhood of being in my room and my mom saying, “While you are downstairs, please get       fill in the blank    .”  Of course, I hadn’t planned to go downstairs anytime soon.    I was doing something else.   But, I learned (mostly by watching the ill-advised responses of my brother) that such a request was merely my parents’ way of telling me what they wanted. I
First, the easy part:  It’s good! The Salvation Army is blessed by the public’s monetary support to provide assistance to those affected by disaster. “I am the humble steward of other people’s generosity” Further, we are blessed by individual and institutional integrity to carry out the ministry the public supported. “I am the faithful executor of others’ goodwill.” Thus endth the easy:  Now what? I believe the “now what” for disaster donors is a three-step